|
Small businesses have always faced unique marketing challenges,
and today there are more options than ever. We help our clients
reach target audiences and maximize their return on investment through
reliable, outcomes-driven, marketing strategies tailored to the
needs of small businesses, consulting groups and other professionals.
Our small business marketing services cover four core areas that
work together for a complete marketing solution:
Branding, Messaging & Identity
Search Engine Optimization / Internet Marketing
Email Marketing
Web Site Development
Small Business Marketing Services
Branding, Messaging & identity
Regardless of whether you are attempting to reach consumers using
print, radio, video, or the Internet, your image is everything.
Your conceptual message and visual identity impact your market position
and influence how potential customers, the media and the general
public view whatever it is that your business offers.
We help clients refine their strategic messaging and build brand
identity that can be used in communications materials and advertising
across diverse media. We offer four core components that help you
put your best foot forward:
- Message development / concept strategy
- Logo design
- Tagline development
- Copywriting
Contact us to learn more about
what we can do for your business identity >
Search Engine Optimization - the great equalizer
for small business marketing
For most business, if you can not be found in search engines you
are invisible to target audiences and qualified customers. Over
80% of Internet users find the information they're looking for using
search engines - those who are found get the business, while those
who don't miss out on valuable prospects.
Fortunately, Search Engine Optimization allows smaller businesses
to intelligently grow their business and compete on an even playing
field with larger competitors by increasing their market reach with
lasting results.
Learn more about Search
Engine Optimization
Read a Search Engine Optimization
Case Study
In addition to Search Engine Optimization, our Internet marketing
services can strategically position your business in search engines
and online directories via sponsored listings using tools such as
Overture and Google AdWords.
Contact us for an assessment
of your small business marketing needs >
Email Marketing for Small Businesses
We know that indiscriminate mass email marketing does not work
for most businesses, and can have negative consequences. This is
why our strategy for email marketing is focused on relationship-building
and strategic promotion to targeted audiences of opt-in recipients
who want to hear from you.
Our email campaigns help you deliver professionally produced messages
with the following benefits:
- Professional design and Layout
- List management and publication
- Email Tracking and Results Reporting
Learn more about email
marketing
Web Site Design and Development
Today, simply having a web site is no longer enough to give you
a strategic advantage in the marketplace - a web site needs to be
goal-focused and tailored to your needs for maximum potential. We
aim to help clients build custom web sites that solidify a professional
identity, enhance customer communications, and increase revenue.
Whether you seek to rebuild an existing web site, or begin one
from scratch, our web site engagements address the following essential
components for a professional approach to putting your business
on the web:
- Design
- Usability
- Functionality
- Strategy
- Promotion
Learn more about web
site services for small businesses
Web site makeover samples
Web portfolio
Case Studies
Contact Us
for a free initial assessment of your web site or to learn more
about our small business marketing services
Return to previous page
|
