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When done properly, broadcast email campaigns are one of the most
efficient and effective ways to reach, build and maintain relationships
with your organization's target audiences.
Human Service Solutions can produce, publish and track your broadcast
email campaigns for a total outreach solution. Our broadcast email
services include the following core components:
Email Production & Formatting
Professionally designed custom emails are constructed in both graphical/HTML
and text format for consistent layout and display. We can produce
the most appropriate format for your message, whether it's a newsletter,
event announcement, product promotion, or call to action.
- Integrate your branding
and message to reflect your unique identity
- Professional design, copy, and layout editing
ensures that your message is communicated effectively
- Messages are specially formatted so that the
appropriate version displays for each recipient (e.g. regardless
of whether they use Microsoft, AOL, or other email reader)
- Messages can be dynamically
personalized to each recipient
Email List Management & Publication
Convenient database list management allows for headache-free
list maintenance, cleaning, and email publication.
- Easily collect email addresses and other information
from people who visit your website
- Upload existing lists from multiple sources and/or
create new lists to mail on-demand
- Automatically remove duplicate and invalid email
addresses from your list
- Automated operations, such as subscribe and unsubscribe
features, reduce time and maintenance costs
Email Tracking &
Reporting
Real-time delivery reporting and link tracking measures
the success of your efforts and tells you:
- Number of emails delivered
- Number of emails opened
- Which links have been clicked on, and how many
times
- How many people have unsubscribed from your email
list

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