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Benefits of Broadcast Email Marketing

Effectively reach target audiences with list segmentation
Promote events, news, updates and other offers
Cost-effective compared to print and other media
Highly customizable
Convenient publication
Measurable return on investment



Broadcast Email Samples

MakingLifeWorkBetter.org

Stackpole & Associates

NASW Massachusetts

More Email Samples >

Broadcast Email Services

When done properly, broadcast email campaigns are one of the most efficient and effective ways to reach, build and maintain relationships with your organization's target audiences.

Human Service Solutions can produce, publish and track your broadcast email campaigns for a total outreach solution. Our broadcast email services include the following core components:

Email Production & Formatting
Professionally designed custom emails are constructed in both graphical/HTML and text format for consistent layout and display. We can produce the most appropriate format for your message, whether it's a newsletter, event announcement, product promotion, or call to action.

  • Integrate your branding and message to reflect your unique identity

  • Professional design, copy, and layout editing ensures that your message is communicated effectively

  • Messages are specially formatted so that the appropriate version displays for each recipient (e.g. regardless of whether they use Microsoft, AOL, or other email reader)

  • Messages can be dynamically personalized to each recipient

Email List Management & Publication
Convenient database list management allows for headache-free list maintenance, cleaning, and email publication.

  • Easily collect email addresses and other information from people who visit your website

  • Upload existing lists from multiple sources and/or create new lists to mail on-demand

  • Automatically remove duplicate and invalid email addresses from your list

  • Automated operations, such as subscribe and unsubscribe features, reduce time and maintenance costs

Email Tracking & Reporting
Real-time delivery reporting and link tracking measures the success of your efforts and tells you:

  • Number of emails delivered

  • Number of emails opened

  • Which links have been clicked on, and how many times

  • How many people have unsubscribed from your email list

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